AI Insights · Timothy · April 2024
Top 5 Social Apps on Android in Saudi Arabia Q1 2024
In the first quarter of 2024, social apps like Facebook, TikTok, and Instagram saw significant user engagement and revenue growth in Saudi Arabia.
The first quarter of 2024 saw notable performances from the top social apps on the Android platform in Saudi Arabia. Data from Sensor Tower highlights key trends in downloads, revenue, and active users for Facebook, TikTok, Instagram, TikTok Lite - Save Data, and Facebook Lite.
Facebook experienced a dynamic quarter with weekly downloads peaking at over 202K in early March. The app's weekly revenue had fluctuations, peaking at around $16.7K in the first week of January and later stabilizing to approximately $10.8K by the end of March. Weekly active users showed a steady increase, reaching over 8.1M in early March.
TikTok saw a strong start with weekly revenue peaking at approximately $505K in mid-January. Although there was a gradual decline, the app maintained weekly revenues above $323K by the end of the quarter. Weekly downloads remained robust, with a high of 92K in the first week of January. Active users showed slight fluctuations, stabilizing around 8.3M towards the end of March.
Instagram had consistent weekly downloads, averaging around 58K for most of the quarter. Revenue peaked at around $4K in late February. Active users saw minimal fluctuations, maintaining a steady presence with over 8.7M users in early March.
TikTok Lite - Save Data experienced an increase in weekly downloads, peaking at approximately 67K in mid-February. Revenue trends were minimal but showed a slight increase towards the end of the quarter. Active users remained stable, fluctuating slightly around 700K.
Facebook Lite saw a significant spike in weekly downloads, reaching over 105K in early March. Active users remained steady, peaking at around 837K in early March.
For more detailed insights and trends, visit Sensor Tower.